For Super Bowl LVIII, Nissan wanted to take a different approach to the big game. Instead of focusing on the CBS feed, they shifted their attention to Univision and one of their biggest audiences, Latinos.
So we teamed with SNL’s Marcelo Hernandez and Mexican-American pop stars Grupo Frontera to bring to life the story of El Test Drive.
I was known as Mateo for the entirety of this project.
Creative Partner: Kevin Flores
Director: Ariel Danziger
Production Partner: LANDIA
Take a highly technical new trading tool for the most prominent investment bank in the world, and make it sound human and exciting. Easy peasy.
Creative Partner: Kevin Flores
CDs: Nuno Teixeira & Jexy Holman
Production Partner: BUCK
How do you visualize superior internet? Like this…
Production Partner: Future Deluxe
CD: Micheal Ashton
Creative Partner: Sean Hodes
See how Xfinity is the best way to meet Team USA’s inspiring olympians and paralympians.
Production Partner: Kode & Happy Finish.
CD: Micheal Ashton.
Creative Partner: Kevin Flores
How do you make a virtual assistant more human? We successfully pitched Benjamin Moore on the idea of an AI that is anything but a bot — meet Dot, your go-to for all your paint project needs.
CD: Michael Ashton
We showcased Xfinity entertainment by creating a touch-free experience that unlocked hidden potential of in-store posters with awesome augmented reality.
AdAge: Xfinity Retail Is Putting Shoppers on TV Via Augmented Reality, QR Codes
Production Partner: The Mill
CD: Micheal Ashton.
Creative Partner: Alexander Norling
Unwrap savings for the Holiday season with Xfinity mobile.
Production partner: Analog
CD: Michael Ashton
Creative Partner: Kevin Flores
In a past life I made weird things on the internet. I was one of the original editorial voices at BuzzFeed, spending 7 years creating viral content in the form of lists, quizzes, and videos that resulted in hundreds of millions of views. Here’s a small glimpse at my past life.
We launched NBCU’s streaming app, Peacock, in an exclusive deal for Xfinity customers.
CD: Michael Ashton
Creative Partner: Ian Liu