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  • Work

Matt Kiebus

  • About
  • Work

Pearson

Brick and mortar schools aren’t for everyone. Different kids have different needs. Our campaign, "The Comeback," features real families sharing how switching to Connections Academy Online School by Pearson transformed their lives. Through a docu-style lens, we captured the pivotal moment these families chose to change, juxtaposing the frustration of their past with the confidence of their present.

Creative Partner: Amber Wing
ECD: Hannah Fishman
Director: David Holm

Aperol

Forget what the calendar says, Summer starts when Aperol says it does. Instead of waiting for a date on a calendar we flooded NYC with 100 Aperol waiters serving up summer in a glass. Armed with a fleet of Aperol colored Vespas and million fake spritzes we took to the streets and signaled the start of summer to the masses, giving out free Aperol Spritzes at bars throughout the city and going viral on TikTok… with a little help from Charlie XCX.

Creative Partner: Kevin Flores
Creative Director: Carl Mallia
Production Partner: The Experiential Group

Carnival

It’s hard to leave paradise. Just ask Flip, an adventurous flip-flop who bid adieu to her partner and owner to lose herself in a tropical paradise.

To launch Carnival’s new exclusive island Celebration Key, we created a diva flip-flop who purposely leaves herself behind to enjoy everything the island offers.

In real life, the island didn’t exist yet, so we created paradise in Mexico during a hurricane. And Flip, she was a real puppet brought to life with a bit of movie magic.

Creative Partner: Kevin Flores
Creative Director: Carl Mallia

Director: Conor Finnegan
Production: Nexus

Nissan Super Bowl

For Super Bowl LVIII, Nissan wanted to take a different approach to the big game. Instead of focusing on the CBS feed, they shifted their attention to Univision and one of their biggest audiences, Latinos.

So we teamed with SNL’s Marcelo Hernandez and Mexican-American pop stars Grupo Frontera to bring to life the story of El Test Drive.

I was known as Mateo for the entirety of this project.

Creative Partner: Kevin Flores

Director: Ariel Danziger

Production Partner: LANDIA

Goldman Sachs

Take a highly technical new trading tool for the most prominent investment bank in the world, and make it sound human and exciting. Easy peasy.

Creative Partner: Kevin Flores

CDs: Nuno Teixeira & Jexy Holman

Production Partner: BUCK

xFi

How do you visualize superior internet? Like this…

Production Partner: Future Deluxe

CD: Micheal Ashton

Creative Partner: Sean Hodes

Meet Team USA

See how Xfinity is the best way to meet Team USA’s inspiring olympians and paralympians.

Production Partner: Kode & Happy Finish.

CD: Micheal Ashton.

Creative Partner: Kevin Flores

Digital Playground

We showcased Xfinity entertainment by creating a touch-free experience that unlocked hidden potential of in-store posters with awesome augmented reality.

AdAge: Xfinity Retail Is Putting Shoppers on TV Via Augmented Reality, QR Codes

Production Partner: The Mill

CD: Micheal Ashton.

Creative Partner: Alexander Norling

Xfinity + Peacock

We launched NBCU’s streaming app, Peacock, in an exclusive deal for Xfinity customers.

CD: Michael Ashton

Creative Partner: Ian Liu

BuzzFeed

In a past life I made weird things on the internet. I was one of the original editorial voices at BuzzFeed, spending 7 years creating viral content in the form of lists, quizzes, and videos that resulted in hundreds of millions of views. Here’s a small glimpse at my past life.

Pearson

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Aperol

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Carnival

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Flip Gets Lost

Nissan Super Bowl

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Nissan: El Test Drive

Goldman Sachs

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Goldman Sachs

xFi

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Meet Team USA

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Tokyo Olympics

Digital Playground

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Xfinity + Peacock

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BuzzFeed

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